My pathway to adland has been more ↝ than →. First I was a law and literature student. Then a TV and radio host in Sydney and Melbourne. Experimented in tech. Wrote a stage musical. Got into ads. Eventually became Senior Copywriter at WPP’s the Brand Agency. Right now I’m travelling the world.
Who is Dan?
What has he written?
I have written all sorts of cool things. 360° integrated campaigns seen around the world, a webseries, a sellout stage musical currently in its third season, Melbourne International Comedy Festival shows, poetry, TV, sketches, podcasts, AI bots, Alexa apps, even an interactive-GPS-based-audio-game. And a fair few copy decks and EDMs.
What awards has he won?
Just as I left Australia, I was awarded the intimidatingly-named Diamond Skull for Copywriter of the Year by the Perth Advertising and Design Club - the highest accolade a Perth copywriter can win. My work has also been recognised by the Effies, Campaign Brief, Sirens and BestAds. My stage writing, podcasting and radio work have attracted awards too.
What else is this guy into?
Cryptic crosswords. Dragons. Fantasy football. Michelin stars. Sprawling novels. Playing bass. Being French in Australia and Australian in France. High fidelity audio. Indoor soccer. Creative technology. Cosy homes. Pub quiz. Respecting wood. Walking home late on a cold night. Lego.